Chiedimi perché ho freddo

  • Concept, Advertising, Art Direction, Graphic Design, Crafts: Piano B Social Design

  • Outcome: poster, postcards, social media 

  • Year: 2020

  • Material: Fabric

What does it mean to live on the street?

Giving a blanket to those who need it is part of the question. Linking the question mark to the fabric material and therefore to the question is an invitation to explore these issues.

Chiedimi perché ho freddo (ask me why I am cold)

is an event in support of the homeless. During the event, which takes place every year in Bolzano, blankets, sleeping bags, jackets, shoes and backpacks are collected.

The collection is organized by the Volontarius Onlus Association and River Equipe Onlus Social Cooperative, in collaboration with San Vincenzo de Paoli Society.


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